BMW 7 Series with Night Vision
BMW 5-series
BMW 3-Series
BMW 1 Series
Saturday, January 24, 2009
Wednesday, January 14, 2009
HONDA CITY - 2008 / 2009
Honda unveiled the third-generation Honda City compact sedan for ASIA market.
The all-new City comes with numerous firsts in its class, combining style, performance and practicality.
Thailand TV Commercial
India TV Commercial
Malaysia TV Commercial
The all-new City comes with numerous firsts in its class, combining style, performance and practicality.
Thailand TV Commercial
India TV Commercial
Malaysia TV Commercial
Sunday, January 11, 2009
Thursday, January 8, 2009
Toyota Yaris
The Toyota Yaris is a car that forces you to be honest with yourself. It's no luxury car and it's no boy racer. It's just a simple sub-compact.
Toyota Production System
From Wikipedia, the free encyclopedia
The Toyota Production System (TPS) refers to an integrated socio-technical system, developed by Toyota, that comprises its management philosophy and practices.
The TPS organizes manufacturing and logistics for the automobile manufacturer, including interaction with suppliers and customers.
The system is a major precursor of the more generic "Lean manufacturing." Taiichi Ohno, Shigeo Shingo and Eiji Toyoda developed the system between 1948 and 1975.
Originally called "Just In Time Production," it builds on the approach created by the founder of Toyota, Sakichi Toyoda, his son Kiichiro Toyoda, and the engineer Taiichi Ohno. The founders of Toyota drew heavily on the work of W. Edwards Deming and the writings of Henry Ford.
When these men came to the United States to observe the assembly line and mass production that had made Ford rich, they were unimpressed.
While shopping in a supermarket they observed the simple idea of an automatic drink resupplier; when the customer wants a drink, he takes one, and another replaces it. The principles underlying the TPS are embodied in The Toyota Way.
The main objectives of the TPS are to design out overburden (muri) and inconsistency (mura), and to eliminate waste (muda). The most significant effects on process value delivery are achieved by designing a process capable of delivering the required results smoothly; by designing out 'mura'.
It is also crucial to ensure that the process is as flexible as necessary without stress or 'muri' since this generates 'muda'.
Finally the tactical improvements of waste reduction or the elimination of 'muda' are very valuable. There are seven kinds of muda that are addressed in the TPS:
1. over-production
2. motion (of operator or machine)
3. waiting (of operator or machine)
4. conveyance
5. processing itself
6. inventory (raw material)
7. correction (rework and scrap)
The elimination of 'muda' has come to dominate the thinking of many when they look at the effects of the TPS because it is the most familiar of the three to implement. In the TPS many initiatives are triggered by 'Mura' or 'Muri' reduction which drives out 'Muda' without specific focus on its reduction.
The Toyota Production System (TPS) refers to an integrated socio-technical system, developed by Toyota, that comprises its management philosophy and practices.
The TPS organizes manufacturing and logistics for the automobile manufacturer, including interaction with suppliers and customers.
The system is a major precursor of the more generic "Lean manufacturing." Taiichi Ohno, Shigeo Shingo and Eiji Toyoda developed the system between 1948 and 1975.
Originally called "Just In Time Production," it builds on the approach created by the founder of Toyota, Sakichi Toyoda, his son Kiichiro Toyoda, and the engineer Taiichi Ohno. The founders of Toyota drew heavily on the work of W. Edwards Deming and the writings of Henry Ford.
When these men came to the United States to observe the assembly line and mass production that had made Ford rich, they were unimpressed.
While shopping in a supermarket they observed the simple idea of an automatic drink resupplier; when the customer wants a drink, he takes one, and another replaces it. The principles underlying the TPS are embodied in The Toyota Way.
The main objectives of the TPS are to design out overburden (muri) and inconsistency (mura), and to eliminate waste (muda). The most significant effects on process value delivery are achieved by designing a process capable of delivering the required results smoothly; by designing out 'mura'.
It is also crucial to ensure that the process is as flexible as necessary without stress or 'muri' since this generates 'muda'.
Finally the tactical improvements of waste reduction or the elimination of 'muda' are very valuable. There are seven kinds of muda that are addressed in the TPS:
1. over-production
2. motion (of operator or machine)
3. waiting (of operator or machine)
4. conveyance
5. processing itself
6. inventory (raw material)
7. correction (rework and scrap)
The elimination of 'muda' has come to dominate the thinking of many when they look at the effects of the TPS because it is the most familiar of the three to implement. In the TPS many initiatives are triggered by 'Mura' or 'Muri' reduction which drives out 'Muda' without specific focus on its reduction.
AUDI R8 - The Slowest Car Audi Ever Built
Audi’s first supercar is a masterpiece – stunning to look at, wonderful to own.
For : Unmatched blend of comfort and handling, superb V8 engine, grabs attention like no other
Against : Width and height hit practicality, mean standard kit, not quite the involvement of a Porsche 911
If you think the R8 looks special, wait until you fire the engine.
The normally-aspirated 4.2-litre V8 (proudly displayed under a glass engine cover, just like a Ferrari) roars into life, and once on the move delivers impressive performance from 2,000rpm.
At the far end of the rev counter, a red line of 8,250rpm means astonishing acceleration, accompanied by an addictive bellow. It’s a proper performance engine. But be very careful with gearbox choice; the R Tronic paddleshift system is OK, but it distances you from the drive.
The same can’t be said for the superb six-speed manual, while the brakes are progressive, strong and reassuring. That’s true of the handling, too. It’s an enormously capable and user-friendly machine, with scarcely believable amounts of grip.
None of its rivals could keep pace on twisting roads during our tests.
However, ... more info from ... Auto Express Car Reviews
Wednesday, January 7, 2009
Definition
Television Advertisement
A television advertisement or television commercial (often just commercial (US) or advert or ad (UK) or ad-film (India)) is a span of television programming produced and paid for by an organisation that conveys a message.
Advertisement revenue provides a significant portion of the funding for most privately owned television networks.
The vast majority of television advertisements today consist of brief advertising spots, ranging in length from a few seconds to several minutes (as well as program-length infomercials).
Advertisements of this sort have been used to sell every product imaginable over the years, from household products to goods and services, including car advertisement.
Characteristics
Many television advertisements feature catchy jingles (songs or melodies) or catch-phrases that generate sustained appeal, which may remain in the minds of television viewers long after the span of the advertising campaign.
Some of these ad jingles or catch-phrases may take on lives of their own, spawning gags or "riffs" that may appear in other forms of media, such as comedy movies or television variety shows, or in written media, such as magazine comics or literature.
These long-lasting advertising elements may therefore be said to have taken a place in the pop culture history of the demographic to which they have appeared. One such example is the enduring phrase, "Winston tastes good like a cigarette should," from the eighteen-year advertising campaign for Winston cigarettes from the 1950s to the 1970s.
Variations of this catchy dialogue and direct references to it appeared even as long as two decades after the ad campaign expired. Another is, "Where's the Beef?", which grew so popular that it was used in the 1984 presidential election by Walter Mondale.
And yet another popular catch-phrase is "I've fallen and I can't get up", which still appears occasionally, decades after its first use.
Advertising agencies often use humor as a tool in their creative marketing campaigns. In fact, many psychological studies tried to demonstrate the effect of humour and indicate the way to empower advertising persuasion.
Animation is often used in advertisements. The pictures can vary from hand-drawn traditional animation to computer animation.
By using animated characters, an advertisement may have a certain appeal that is difficult to achieve with actors or mere product displays.
For this reason, an animated advertisement (or a series of such advertisements) can be very long-running, several decades in many instances.
A notable example is the series of advertisements for Kellogg's cereals, starring Snap, Crackle and Pop. The animation is often combined with real actors.
Other long-running ad campaigns catch people by surprise, or even tricking the viewer, such as the Energizer Bunny advertisement series.
It started in the late 1980s as a simple comparison advertisement, where a room full of battery-operated bunnies was seen pounding their drums, all slowing down...except one, with the Energizer battery.
Years later, a revised version of this seminal advertisement had the Energizer bunny escaping the stage and moving on (according to the announcer, he "keeps going and going and going...").
This was followed by what appeared to be another advertisement: viewers were oblivious to the fact that the following "advertisement" was actually a parody of other well-known advertisements until the Energizer bunny suddenly intrudes on the situation, with the announcer saying "Still going..." (the Energizer Battery Company's way of emphasizing that their battery lasts longer than other leading batteries).
This ad campaign lasted for nearly fifteen years. The Energizer Bunny series has itself been imitated by others, via a Coors Light Beer advertisement, in motion pictures, and even by current advertisements by Geico Insurance.
History
The world's first television advertisement was broadcast July 1, 1941. The watchmaker Bulova paid $9 for a placement on New York station WNBT before a baseball game between the Brooklyn Dodgers and Philadelphia Phillies.
The 10-second spot displayed a picture of a clock superimposed on a map of the United States, accompanied by the voice-over "America runs on Bulova time."
Extracted from Wikipedia, the free encyclopedia.
A television advertisement or television commercial (often just commercial (US) or advert or ad (UK) or ad-film (India)) is a span of television programming produced and paid for by an organisation that conveys a message.
Advertisement revenue provides a significant portion of the funding for most privately owned television networks.
The vast majority of television advertisements today consist of brief advertising spots, ranging in length from a few seconds to several minutes (as well as program-length infomercials).
Advertisements of this sort have been used to sell every product imaginable over the years, from household products to goods and services, including car advertisement.
Characteristics
Many television advertisements feature catchy jingles (songs or melodies) or catch-phrases that generate sustained appeal, which may remain in the minds of television viewers long after the span of the advertising campaign.
Some of these ad jingles or catch-phrases may take on lives of their own, spawning gags or "riffs" that may appear in other forms of media, such as comedy movies or television variety shows, or in written media, such as magazine comics or literature.
These long-lasting advertising elements may therefore be said to have taken a place in the pop culture history of the demographic to which they have appeared. One such example is the enduring phrase, "Winston tastes good like a cigarette should," from the eighteen-year advertising campaign for Winston cigarettes from the 1950s to the 1970s.
Variations of this catchy dialogue and direct references to it appeared even as long as two decades after the ad campaign expired. Another is, "Where's the Beef?", which grew so popular that it was used in the 1984 presidential election by Walter Mondale.
And yet another popular catch-phrase is "I've fallen and I can't get up", which still appears occasionally, decades after its first use.
Advertising agencies often use humor as a tool in their creative marketing campaigns. In fact, many psychological studies tried to demonstrate the effect of humour and indicate the way to empower advertising persuasion.
Animation is often used in advertisements. The pictures can vary from hand-drawn traditional animation to computer animation.
By using animated characters, an advertisement may have a certain appeal that is difficult to achieve with actors or mere product displays.
For this reason, an animated advertisement (or a series of such advertisements) can be very long-running, several decades in many instances.
A notable example is the series of advertisements for Kellogg's cereals, starring Snap, Crackle and Pop. The animation is often combined with real actors.
Other long-running ad campaigns catch people by surprise, or even tricking the viewer, such as the Energizer Bunny advertisement series.
It started in the late 1980s as a simple comparison advertisement, where a room full of battery-operated bunnies was seen pounding their drums, all slowing down...except one, with the Energizer battery.
Years later, a revised version of this seminal advertisement had the Energizer bunny escaping the stage and moving on (according to the announcer, he "keeps going and going and going...").
This was followed by what appeared to be another advertisement: viewers were oblivious to the fact that the following "advertisement" was actually a parody of other well-known advertisements until the Energizer bunny suddenly intrudes on the situation, with the announcer saying "Still going..." (the Energizer Battery Company's way of emphasizing that their battery lasts longer than other leading batteries).
This ad campaign lasted for nearly fifteen years. The Energizer Bunny series has itself been imitated by others, via a Coors Light Beer advertisement, in motion pictures, and even by current advertisements by Geico Insurance.
History
The world's first television advertisement was broadcast July 1, 1941. The watchmaker Bulova paid $9 for a placement on New York station WNBT before a baseball game between the Brooklyn Dodgers and Philadelphia Phillies.
The 10-second spot displayed a picture of a clock superimposed on a map of the United States, accompanied by the voice-over "America runs on Bulova time."
Extracted from Wikipedia, the free encyclopedia.
Monday, January 5, 2009
FORD commercial
Ford - F-150 - Way Of Life
Ford with Yankees shortstop Derek Jeter
Ford Fusion - You're the Boss
Ford with Yankees shortstop Derek Jeter
Ford Fusion - You're the Boss
Thursday, January 1, 2009
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